AR & Tangible Experience

Atua Island


  • Concept & Art Direction
  • UX Design
  • Development C#, Arduino, NodeJS

Tools used

  • 3ds Max
  • Unity
  • Vuforia
  • Node JS
  • Arduino

A collaborative AR Experience

Atua Island is a mashup of the twitter live feed screens you can find in tradeshows and the more traditional guests/visitors’ book. Since this project was exhibited in a Virtual Reality Show and competing in a student VR/AR contest, we wanted to create an app which would be filled with content by the visitors and jury over the days during this event. The concept we ended up with is somehow a “god game” in which the user can spread whatever message he wants to. This message would be then “preach” by a virtual avatar, a Kani.

As a god, you can then populate the island by augmenting the tangible board but also interact with the Kanis and gain new powers through tangible interactions. Building an attractive experience The main challenge when both exhibiting on a show and competing in a contest, is to build an experience people would be willing to try just by glancing at it. Therefore we designed a rich and colorful environment as well as a tangible model which would both intrigue visitors and be used as an interactive space (and this part totally worked !)

© - Gabriel Martzloff